click fraud

Acte de Colloque

Follow the traffic: Stopping click fraud by disrupting the value chain

Advertising fraud, particularly click fraud, is a growing concern for the online advertising industry. The use of click bots, malware that automatically clicks on ads to generate fraudulent traffic, has steadily increased over the last years. While the security industry has focused on detecting and removing malicious binaries associated with click bots, a better understanding […] Lire la suite